Michael Thompson
75 articles published
Born into a family of entrepreneurs, Michael Thompson brings a unique business mindset to SEO, helping organizations leverage search engine optimization as a strategic growth driver.
Read Articles
Drive Sales with Product-Focused Long-Tail Keyphrases
Unlock the sales-driving potential of product-focused long-tail keyphrases. Discover strategies to identify profitable keyphrases, optimize your content and product pages, and continuously refine your approach for maximum impact.

63% Increase in Leads: Leverage Instructional Search Intent
Discover the secret to a 63% increase in qualified leads and 42% boost in website traffic: Leveraging instructional search intent. This case study reveals how a leading e-commerce company transformed its content strategy to become a trusted authority and drive remarkable results.

Localization Testing vs. A/B Testing: Choosing the Right Approach
Discover the key differences between localization testing and A/B testing, and learn how to leverage their complementary strengths to enhance your global user experiences and drive business success.

10 Essential Google Analytics Filters To Improve Data Accuracy
Improve the accuracy of your Google Analytics data with these 10 essential filters. From excluding internal traffic to identifying bot activity, these filters will empower you to gain a deeper understanding of your website's performance and user engagement.

Effortlessly Boost Local Directory Visibility With These 10 Simple Hacks
Unlock the power of local directory visibility with 10 simple hacks that will transform your online presence and drive more customers to your business.

The Top 5% Use This Unorthodox Link Building Technique to Dominate Rankings
Discover the secret link building strategy used by the top 5% of marketers and SEOs to dominate their industry rankings. Learn how to leverage the power of co-citation and build a network of high-quality, contextually relevant backlinks.

The Untapped Potential of Guest Post Services
Guest post services offer a unique opportunity for businesses to leverage the influence and established audiences of other reputable websites, effectively expanding their reach and enhancing their brand's credibility. Unlock the untapped potential of this strategic marketing tactic.

Unleash the Power of Guest Posting Outreach
Discover the power of guest posting outreach and learn how to leverage this strategy to boost your brand's visibility, improve your SEO, and drive targeted traffic and leads.

The Ultimate Guide to XML Sitemap Optimization
Unlock the full potential of your website's searchability with our comprehensive guide to XML sitemap optimization. Learn how to create, submit, and maintain a sitemap that boosts your content's discoverability and enhances your overall SEO performance.

Dissecting High-Value Competitor Backlink Sources
Discover how to dissect your competitors' high-value backlink sources and replicate their successful link-building strategies to improve your own SEO performance and search engine visibility.

The Art of Competitor Backlink Profiling
Unlock the secrets of your competitors' link-building strategies through comprehensive backlink profiling. Gain the insights you need to outrank your rivals and dominate the search engine results pages.

The Ultimate Guide to URL Parameter Handling
URL parameters play a crucial role in enhancing web application functionality and user experience. This comprehensive guide covers the best practices and advanced techniques for effective URL parameter handling, including validation, normalization, caching, SEO optimization, and more.